5 Minute Website Makeover

By 25 May 2017

Three 5-minute videos to help you
clarify your message and grow your business.

How much is a confusing website costing you? How many sales are you missing out on? People will respond to your marketing collateral after you implement what you learn in these three short 5 Minute Videos by author Donald Miller.

Video 1: why aren’t customers buying?

Part One of this mini series talks about: how the brain actually works and explains the fascinating theory of “The Curse of Knowledge”. Watch it here.

Video 2: 5 ways to sharpen your sales message

Part Two goes deeper into how to communicate as clearly as possible so that you audience understands WHAT it is that you offer and HOW they can get it. Watch it here.

Video 3: looks at websites that work

Part Three explains all the just learned on an easy to follow example website. Watch it here.

Conclusion

Even just fixing a few things explained in this mini series, will improve your website and in return result in an uptake in sales. In the end these improvements boil down to 3 simple questions your website needs to answer right away:

  1. What do you sell?
  2. How will it make my life easier?
  3. What do I need to do to get it?

If your audience can answer these questions within 5 seconds of visiting your website you will see a massive improvement in sales.

The author: Donald Miller

The 5 Minute Marketing Makeover is taught by Donald Miller, President of StoryBrand. Combined, his 7 books have spent more than a year on the NYT Bestsellers list. He’s consulted with hundreds of companies to help them clarify their messaging. Don teaches a workshop in Nashville, Tennessee in which over a thousand businesses have clarified their message to create better websites, elevator pitches and marketing collateral. You can learn more about the StoryBrand Workshop HERE.

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